Beauty from within

That birch sap has healing properties and a positive effect on the skin was already known to the ancient Germanic peoples, and they used it as a beauty elixir. Today we continue to zealously search for magic potions that will make us all more beautiful, healthier, younger and fresher. Smoothing away wrinkles without having to get out the scalpel, just by taking a sip out of the right bottle... Nutricosmetics is what this "magic" is called: foods purported to have both a beautifying and rejuvenating effect. One active agent, hydrolyzed collagen, is especially
promising – the bioactive protein is said to have a positive effect on the make-up of skin, hair and nails.

The following infographic gives an overview.

  • 1. Collagen products are growing in popularity.

    Hydrolysed collagen can be made available in many forms, including as a dietary supplement in capsule form or as a drinking ampoule. This is also known as Nutricosmetics. A vast range of products from the Nutricosmetics sector have already become firmly established in many Asian countries. Europe is now also slowly getting into the trend, with more and more of these types of products finding their way onto the shelves: beauty yogurts with aloe vera and pomegranate, beauty juices or anti-cellulite tomato jam. In just four years of Nutricosmetics, there has been a more than 250 per cent increase in new product launches globally.*

     

    *Source: A Global Strategic Business Report, Global Industry Analysts Inc., 2015

  • 2. Collagen is a major structural component of the skin.

    Collagen is a structural protein and consists of short amino acid chains, which are also known as peptides. It is present in human and animal connective tissue, and makes up the largest part of the body’s protein with 25 to 30 per cent.

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  • 3. Collagen is responsible for the maintenance and resistance of skin tissue.

    Hydrolysed collagen is a pure collagen protein. It is very similar to the collagen produced by the body, has broad efficacy and has been proven to promote the body’s own collagen production. This helps the collagen fibre network do its job binding moisture. Skin tissue is strengthened and wrinkles are reduced in number and depth.

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  • 4. As we age, collagen becomes more fragmented and skin loses its firmness.

    The production of collagen in the connective tissue declines with increasing age. Wrinkles, cellulite, loose skin and dimples are some of the possible results of this process. To achieve smoother skin, it is necessary to stimulate collagen formation and inhibit collagen breakdown.

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  • 5. Hydrolysed collagen can improve skin hydration.

    Collagen can do the most good in the case of wrinkles and skin blemishes. Regularly taken, it encourages the skin to become soft and supple, because hydrolysed collagen improves the moisture content of the epidermis. Many studies have proven that it decreases the number of micro-relief furrows and can prevent the formation of deep wrinkles.

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  • 6. Hydrolysed collagen can stimulate collagen synthesis.

    Hydrolysed collagen is a pure collagen protein which, according to laboratory studies, is capable of stimulating the synthesis of collagen and proteoglycans. It is therefore an ideal building block for articular cartilage.

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  • 7. Hydrolysed collagen helps reduce the number and depth of wrinkles.

    Hydrolysed collagen enhances skin hydration, which reduces the formation of wrinkles. In the case of existing wrinkles, their depth can be noticeably reduced by taking hydrolysed collagen.

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  • 8. Hydrolysed collagen helps keep skin smoother, younger and plumper.

    The collagen protein is produced by the body itself and makes the skin taut and firm. It binds water and raises the moisture level of the skin to make it appear smooth and soft. However, the amount of collagen in the skin begins to decrease once we reach the age of 24. The remaining collagen is no longer as effective as it was. Hydrolysed collagen - a high-grade natural protein - helps maintain connective tissue, ensuring taut and firm skin.

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  • 9. Hydrolysed collagen can slow down the aging process of the skin.

    Studies have shown that a regular intake of hydrolysed collagen can improve the condition and structure of the skin and help prevent premature skin aging. Hydrolysed collagen has been proven to support the body's own collagen production so that the collagen fibre network can do a better job of binding moisture. This results in stronger skin tissue and reduces wrinkle depth.

  • 10. Hydrolysed collagen is easy to add to any kind of food or drink.

    Hydrolysed collagen is used to enrich a large number of foods to make the consumer beautiful and healthy from within. When taken orally, the natural protein is absorbed immediately into the bloodstream and transported directly to the body parts that need it, the connective tissue. It is odourless, colourless and easy to integrate in all kind of products, including capsules or ampoules, for a daily dose of beauty.

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"You are what you eat" it says

More attention is thus being paid to ensuring that the foods we eat on a daily basis can do more than just assuage our hunger. Green tea is supposed to regulate the moisture balance of the skin, berries rich in vitamin C are eaten for their anti-aging effects, dark chocolate to protect our bodies from free radicals. Buttermilk is advertised to be a beauty elixir. The food industry is taking advantage of this trend. It is adding specific active agents to foods and refining them to become what is known as nutricosmetics. An increasing number of foods are therefore being brought onto the market that are not intended to satisfy hunger, but to make the consumer beautiful and healthy from within. Countless products from the nutricosmetics sector are already firmly established in many Asian countries. The European countries are also slowly getting into the trend, and more and more products of this type are finding their way onto the shelves: beauty yogurts with aloe vera and pomegranate, beauty juices or anti-cellulite tomato marmalade. There is even an anti-aging beer with Spirulina and salt water.

Hydrolyzed collagen – indispensable ingredient for nutricosmetics

Hydrolyzed collagen is one of the substances used to enrich a large number of foods.They are pure proteins, have a diverse number of applications and are thus an important component of modern health programmes. Studies have shown that a regular intake of hydrolyzed collagen can improve the condition and structure of the skin and help prevent premature skin aging. Hydrolyzed collagen has been proven to support the body's own collagen production so that the collagen fibre network can do an improved job of binding moisture [Sumida E et al 2004, J Nutr Food 7:45-52]. In consequence skin tissue is strengthened and wrinkle depth reduced. Furthermore scientists believe its ingestion also has a positive effect on the hair, nails and connective tissue. However, cogent human clinical studies are anticipated. In terms of external application, hydrolyzed collagen has long since proven its worth as a cosmetic ingredient. Thanks to its active agents and its positive effect on endogenous collagen production, hydrolyzed collagen is an excellent ingredient for anti-aging products.

An aid in the battle against excess kilos

Collagen can also help with that bothersome beauty and health problem: weight. After all, because of their satiating effects, proteins such as hydrolyzed collagen play an important role in the production of weight-management products. They are tasteless, bind water and can easily be foamed. The foam is mixed into a recipe – making rich foods fluffier and at the same time reducing the number of calories without detracting from the flavour. When added to a muffin mix, for example, the hydrolyzed protein ensures that the muffins pop out of the oven just as fluffy and light as always – with only a fraction of the calories. And thanks to its satiating effects, the protein ensures that one feels full faster. However, despite all of this technology: consumers can be sure that when hydrolyzed collagen is listed among the ingredients, they will be consuming natural and healthy foods which cause no common allergies.

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About Hydrolysed Collagen

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